Selling Custom Variety Packs of Single-Serve Hot Beverage Products in Grocery & Gourmet Food

You may list seller-prepared and packaged variety packs of single-serve hot beverage products (coffee, tea, etc.) in the Grocery & Gourmet Food category that adhere to the guidelines outlined here. These guidelines do not apply to manufacturer-created or seller private-label variety packs.

Failure to adhere to these guidelines may result in buyer dissatisfaction, product delisting, or both.

• Plants and seeds that are not otherwise restricted

Product Details

The product detail guidelines for Grocery & Gourmet Food seller-prepared and packaged variety packs of single-serve hot beverage products are as follows:

• Custom variety packs are permitted only in unit count sizes (cups, pods, capsules, etc.) that are in multiples of 10 (for example, 10, 20, 30, 40, etc.)
• If a variety pack contains more than one type of product (for example, both tea and coffee), then the types must be in equal proportions (for example, 10 coffee pods and 10 tea pods) or as close as possible to equal proportions if the number of serving units is not evenly divisible.
• For example, for a variety pack containing 3 types of products (coffee, tea, and hot chocolate) for a total of 20 pods, you would include 7 pods each of two products (tea and coffee) and 6 pods of one product (cocoa) to equal 20 pods in the variety pack.
• The type, brand and flavor of every unit contained in the pack must be clearly specified on the detail page.
• You may not label variety packs with a custom brand name (for example, your company name) because seller-prepared variety packs contain individually branded units. Instead, you should use the following approved brand name for these products: "Custom Variety Pack."

Examples

Here are some examples of properly-formatted listings.

Product Title: 10-count single-cup coffee pack sampler for Keurig K-Cup
Brewers 
Brand: Custom Variety Pack

Product Description: Contains 1 Donut Shop Coffee Regular Extra Bold, 1 Green Mountain Coffee Breakfast Blend, 1 Eight O'Clock Coffee Dark Italian Roast, 1 Cinnabon Coffee Classic Cinnamon Roll, 1 Eight O'Clock Coffee 100% Columbian, 1 Green Mountain Coffee French Vanilla, 1 Caza Trail Breakfast Blend, 1 Martinson Coffee Dark Roast, 1 San Francisco Bay Coffee Breakfast Blend, 1 Caza Trail Kona Blend

Note: “single-cup [coffee, tea, cider, etc] pack sampler for Keurig K-Cup Brewers” should be used when a pack contains any brands not owned or licensed by Green Mountain that are still compatible with a Keurig K-Cup Brewers
Product Title: 10-count K-Cup portion packs for Keurig K-Cup Brewers
Brand: Custom Variety Pack
Product Description: Contains 1 Donut Shop Coffee Regular Extra Bold, 1 Green Mountain Coffee Breakfast Blend, 1 Eight O'Clock Coffee Dark Italian Roast, 1 Cinnabon Coffee Classic Cinnamon Roll, 1 Eight O'Clock Coffee 100% Columbian, 1 Green Mountain Coffee French Vanilla, 1 Jet Fuel Dark Roast, 1 Tully's Coffee Italian Roast, 1 Caribou Coffee Caribou Blend, 1 Caribou Coffee Daybreak Morning Blend

Note: “K-Cup portion packs for Keurig K-Cup Brewers” should be used when a pack contains only K-Cup brands that are owned or licensed by Green Mountain